Labeling E-Liquids For E-Cigarettes

The demand for electronic cigarettes is on the rise and is showing no sign of slowing down. Without a doubt, ‘vaping’, as it’s commonly called, is gaining popularity. According to one survey, 10% of adults in the U.S. now vape, and the CDC indicates that more than 9 million U.S. adults vape on a regular basis. Rather than giving up the nicotine completely, many smokers are turning to this alternative nicotine delivery system. According to Euromonitor International, the United States accounts for 43.2% of the world’s vape users. With this type of growing customer base, it’s imperative that the containers used in the packaging of e-liquids for e-cigarettes stands out, and that it complies with all federal and state regulations.E-Cigarette

With the tremendous growth in the vape and e-cig market, the FDA is cracking down on the requirements for what must be listed on the e-liquid labels.  Packaging and labeling e-liquids for e-cigarettes is demanding and regulated. Whether you are a small ‘mom & pop’ producer, or a large company that mass produces of e-liquids, you must meet certain requirements, and yet you still want your product to stand out.

First and foremost, the FDA requires that one cannot “Manufacture, package, sell, offer to sell, distribute, or import for sale or distribution within the United States without the required warning label statement on the tobacco package.” This was required by law to be on all packaging in August of 2018. The label must read– “WARNING:  this product contains nicotine. Nicotine is an addictive chemical.” Of course, as with all federal regulations, the rules could change but as of August of 2018, the following applied.

The requirements for that line required line are:

  • Must appear on 30% of the two principal display panels
  • Be printed in at least 12-point font size and must occupy the greatest possible portion of the warning label
  • Be capitalized and punctuated as shown above.

Along with that, there is other required information for the label:

  • The name and place of business of the tobacco product manufacturer, packer, or distributor must be listed.
  • An accurate statement of the quantity of the contents in terms of weight, measure, or numerical count must be listed
  • An accurate statement of the percentage of the tobacco used in the product that is domestically grown tobacco and the percentage that is foreign grown tobacco
  • The statement: “Sale only allowed in the United States” on labels, packaging, and shipping containers of tobacco products has to be included

A “covered tobacco product” that is too small to accommodate a label must contain the required warning statement on one of the following:

  • Carton
  • Outer container
  • Wrapper
  • Tag

As a manufacturer of e-liquids, you can see how this can become an issue when it comes to labeling e-liquids. One thing you do not want to do is create a label that looks like candy. The FDA found that far too many packagers were creating labels that contained cartoon-like graphics and images of fruits that could potentially lead children to think these highly toxic (if swallowed) liquids were okay to drink.

With the regulations that are currently in place, and with the chance there is more to come, how do you make your label stand out, and with that, get them effectively printed onto your container?

We stock a wide variety of tabletop printers that can be used for small batch lots, or for larger, mass-produced systems. One in particular is the QuickLabel Kiaro! QL-120. Using this printer makes it easy to create your own distinguishable, quality e-liquid labels in your own facility. This printer is perfect for labeling small batches of custom vape juices, or thousands of labels for your best sellers.

Having the QL-120 in-house means you’ll never have to worry about overestimating label orders, or not ordering enough.  It can handle quantities from just one label all the way up to 7,200 labels per hour.

With all the different varieties of e-liquids being produced, it’s important to have the ability to give each flavor its own distinct image. The QL-120 is versatile enough to compliment all of the growing varieties of e-liquids, everywhere.

If you are new to the industry or want to know more about the benefits of incorporating your own labeling system, give us a call, and we will assess your individual needs and set up as quickly as possible.

Posted in Consumer Goods, Product Labeling.