With such a great need for accuracy and performance when shipping products, selecting the right carton printing system is a must rather than just making a purchase based on price or popularity of a certain model. This article breaks down some of the most important factors to consider before committing to buying.
Guidelines for Purchase
The following should be considered when thinking about investing in a carton printing system that can deliver on-demand printing with the greatest level of accuracy and flexibility in its design capabilities.
The top factors are:
- Project Criteria: Fully evaluate and document the performance criteria of your project requirements. This should include information such as the material to be printed, required print speed, print image content, whether static or dynamic information is to be printed and how the carton will be moved. It is also important to understand the requirements of your specific industry when choosing a carton printing system.
- Performance: If high volume is a part of your business, then it is particularly important to purchase a machine that is a proven workhorse. Although no machine is perfect in its performance, malfunctions will occur. Just make sure that all performance history has been researched on each machine to ensure low-cost, minimal repairs as well as responsive service and support.
- Functionality: Consider this the “Litmus Test” to see just how much the carton printing system can do for you. This might involve considering the print capability for time and date, carton counts, barcodes on various materials as well as the function of remote network control. Be sure to consider its capacity for additional print capacity as your business grows.
- Ease of Use: The ability to use the carton printing system with minimal training is critical because the user-friendly capability can ensure accurate and productive printing while reducing training expense.
- Quality: As the central focus of all printing jobs, quality must be a priority factor to consider. Ensure that the system can deliver readability, correct printing specs, sharp / clear images and barcodes and other required data. The quality of the printed image reflects directly on your company and sends a message to the carton recipient.
In Review
The highlights to focus on when making your decision on the right carton printing system include the following factors:
- Determine your project criteria and performance needs. While many factors can influence the decision to find the right carton printer, industry needs and demands must be considered.
- Overall print quality is the most important factor followed by performance, functionality, reliability and ease of use.
- Not every factor is uniform across businesses that want to print on cartons. There are individual and unique needs that a company must consider in their purchase decisions when choosing a carton printing system.
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